Sundance Film Festival
Client
Chase Sapphire Reserve
Contributions
Art Direction • Strategy • Concept generation & execution • Photography • Photo retouching • Motion Graphics • Video editing
Create an exclusive Chase Sapphire Reserve experience at the Sundance Film Festival that felt elevated, timeless, and worthy of its cardmembers. The event needed a distinct identity, complete with an event logo, bespoke visual system, décor, gifting opportunities, and intentional brand touchpoints that enhance the dining experience.
The ask
A thoughtfully crafted brand experience set within an intimate, high-end restaurant in Park City, Utah. Through a custom visual identity and carefully considered details, every touchpoint worked together to create a memorable evening that felt both premium and personal, reinforcing the exclusivity and sophistication of the Sapphire Reserve brand.
The result
+12,000 followers!
Moodboard
A fun spin on TIm Hortons iconic Timbits, Snowbits were a one-day holiday surprise. We created supersized Timbits dusted like snowballs, invited fans to build snowmen, stage “snowball” fights, or just cozy up with a festive treat before they melted away.
Easter donuts
For Easter, Tim Hortons hatched a treat almost too cute to eat: donuts topped with Cadbury Mini Eggs. Our PR content kept it classic, pairing a timeless candy with elements of easter evertone loves: baby bunnies and egg coloring.
Timbit bucket
This activation incorporated imagery as well as reels to build anticipation for this limited product. We leaned into a traditional trick-or-treat aesthetic that perfectly complimented the bucket.
Holiday activations